Good Earth celebrates the heritage of the Indian subcontinent and of surrounding areas across Asia by creating unique design stories based on nature, craft, culture, romance & wanderlust.

The Good Earth wellness and skin care brand is based on the Ayurvedic principle that anything you use on your skin should be ‘pure enough to eat and born of Good Earth lineage, sustaining tradition and ecology are integral values of our children’s brand that features characters from Indian fables on organic cotton and our famous bamboo towels.